PR ADVANCED:
See Through Boundaries
and Unlock Potential
February 24th, 2024
Boston University


Email pradvanced@gmail.com with any questions or concerns!
About the Conference
PR Advanced is proud to host its 17th Annual District Conference: “See Through Boundaries and Unlock Potential.” Join us on Saturday, February 24, 2024, to prepare young professionals with the tools and mindsets needed to stay at the top of emerging industry trends and thrive in the new age of communication.
While learning about different client industries and cross-functional approaches in industry panels, you will discover how PR and communication operate and intersect across traditional boundaries to provide a wider range of career opportunities. Through trend panels on topics such as the use of AI in communication, you will understand how recent societal changes have altered our profession and the implications as they embark on their careers. Keynote speakers will also share the turning points in their own career paths and inspire young professionals to explore different choices and possibilities. Moreover, this conference will offer an immersive scenario, where you will get a chance to brainstorm and present a mock campaign pitch in teams, receive professional advice and win prizes. Social events, open discussions, a career fair, and Q&A sessions will take place throughout the day.
RUN OF THE SHOW
SATURDAY, FEBRUARY 24TH, 2024
8 A.M. -- 6 P.M.
Photonics Center at Boston University
8 St. Mary's St, Boston, MA 02215

8:00-9:00 A.M.
Networking Breakfast Event + Speed Dating

9:00-9:10 A.M.
Opening Remarks, PHO 206

9:10-9:55 A.M.
Leadership Summit, PHO 206

10:00-10:50 A.M.
Opening Speaker, PHO 206

11:00-12:00 P.M.
Panel: Digital Storytelling

11:00-12:00 P.M.
Panel: AI in Communications

12:10-1:10 P.M.
Mock Campaign Pitch Contest

12:10-1:10 P.M.
Panel: The Relations Panel

12:10-1:10 P.M.
Panel: DEI & Social Impact

1:20-2:20 P.M.
Lunch, Keynote Speaker, and Performance

2:30-3:30 P.M.
Resume & Interview Workshop

2:30-3:30 P.M.
Panel: PR Industry Panel

2:30-3:30 P.M.
Panel: Marketing Communications

3:40-4:40 P.M.
Closing Speaker, PHO 206

4:50-5:00 P.M.
Closing Remarks, PHO 206

5:00-6:00 P.M.
Career Fair and Headshots, Photonics Colloquium
keynote & Breakout speakers
COMING SOON!
Past Speakers came from multinational companies like Amazon, NBC Universal Studios, and IBM, and PR agencies like Weber Shandwick and Fleishman Hillard.